For start up companies, they think that anything that they post online is good enough. Post anything, anytime and anywhere. With the technology today you don’t really need to advertise and shell out a ton of money to tv stations to get the needed visibility.
Sometimes a social media account and a bit of online ads is all you needs to succeed. Or is it? You got your ads up in YouTube, you got a facebook page and an Instagram account that never fails to have a post every single day.
The BIG BUT: But… where’s the followers? Where are the customers? That’s right, just when you thought you were doing good, you were doing it all wrong. Why? because you never realized that there are rules in search engines that you missed. And that is keywords.
The importance of more traffic: If in the real world traffic is bad and people take various routes to get away from it, in the virtual world the more traffic you get the more potential customers you will have. It’s like a raffle, the more entries; the more chances of winning. Traffic is what people are fighting online for and if you are an online business or you make money out of your website you need a good amount of traffic in order not to have a day job and to keep on doing what you do.
To better understand SEO: the best example here is YouTube. As you all know YouTubers income is based on how much views the get. They need to reach this average number of views in order to profit from their videos. This is the same with websites and it’s called PPC (pay per click) and much more that has the same concept. The thing here is that not all people know your website existed. But there is a way to get noticed, it’s thru search engines and if you know how to properly manage your website content it’s bound to get traffic.
SEO DIY: There are a lot of SEO information online that you can get as a learning material if you want to practice SEO. But if you think that this is not your focus there are a lot of SEO experts around that you can hire to help you boost traffic to your website. That way you can focus on the things that you like to do and let the pros handle everything.
If you happen to be in Zürich, today is your lucky day because there is an SEO Agentur Zürich that will surely fit your needs in getting a good and reliable SEO specialist to handle your website or online business. So that you can go out into the world, make the world see how you see the world. Review about the latest technology, eat in unique restaurants and eat weird food. Live life to the fullest while still getting your website optimized. Having a trusted person to handle the strategies and means to generate traffic to your site to make you keep what you are doing and share to the world how it really feels to be free is priceless.